What Is Spotify Wrapped and How Do You View It?

Spotify Wrapped is a personalized campaign released every December that presents a user's listening habits from that year as a colorful, shareable recap.

What Does It Offer Listeners?

Data like top artists, songs, genres, and total listening time has become one of the most shared content types on social media.

An Opportunity for Artists

An artist appearing on a listener's Wrapped increases the chance that listener shares the song on social media, turning into organic promotion.

How to View It

Wrapped can be accessed via an automatic in-app notification or by logging into Spotify's official website.

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